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Challenges affecting the growing marketing supply chain management of coffee from Yemen to the UK.

Research question

What are the major hurdles in the growing marketing supply chain management of coffee from Yemen to the United Kingdom?

Main aim

Based on the above title, this proposal aims to highlight the major difficulties affecting the growth of marketing supply chain management of coffee from Yemen to the United Kingdom.

Objectives

1. To find out whether the coffee managers in Yemen contribute to the challenges facing the development marketing supply chain market

2. To investigate the effects of coffee global market on the development of the marketing supply chain management from Yemen to UK

3. To find how customer value perception in coffee global market affects the development of marketing supply chain management from Yemen to UK

4. To find out if the legal requirements affect the development of coffee marketing supply chain management process of Yemen to UK

5. To find out how delivering value in uncertain market affects the market supply chain

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