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Integration – Causal Chains and Strategy

For this assignment you will play the role of a consultant in presenting a case to a medium to large technology firm. A representative from the company, Sonic Technologies has contacted you and asked for you to meet with a group of company executives and to discuss how the BCS approach works in technology organizations.
Of course, it is well known that consultants are not all-knowing and that it is not uncommon to do a considerable amount of research before presenting a case to a given client. Fortunately, you came across the following document while preparing for the assignment:
Your task is to prepare an overview document that you will provide the individuals who participate in your meeting. Rohm, H., Malinoski, M., Strategy based balanced scorecards for technology.

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