1. Discuss the growth and development of not for profit organizations in Malaysia today.


  1. After a long career as a Marketing Manager for Coca Cola a friend of yours is thinking about taking a senior marketing position in a not for profit organization. What are some of the major differences she should expect to encounter?


  1. You are the Marketing Director of a not for profit organization focused on promoting healthy eating habits to young school aged children. How would you do this?


  1. Would you ever use spam as an e mail strategy to promote a fundraising effort for a Zoo. Why or why not?

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