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Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study

Write a six to eight (6-8) page paper in which you:
1. Describe Branson’s leadership style in terms of the leadership models addressed in Chapters 10 and 11 and evaluate the likely effectiveness of that style in the U.S. today.
2. Recommend a different leadership style (or combination of styles) that would make Branson an even more effective leader.
3. Determine how Branson would develop and lead a global team working on a major project (e.g., space tourism).
4. Discuss how you can incorporate some of Branson’s leadership qualities into you role at work or school.
5. Use at least three (3) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.

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