The introduction of MP3 files and digital downloads has changed the
way society views the music market and forced change on a number of organizations in the industry. Review case study II-7 in Strategic Management of Technology and Innovation for more detail.
Think of a technology that has had an effect similar to what happened with the music industry. Examples include online movies, high-definition television, online education, smart phones, online shopping, photo radar, and so forth.
Write a 3 page paper in which you analyze the effect of the technology on organizations, markets, and society. Consider the following questions:
– What was the state of the industry and society prior to the implementation?
– How did the technology come to be used?
-How did organizations initially respond? Did they embrace or fight it?
– How did the public respond to the new technology?
– How was the market changed? Did the technology create new markets and products?
-How did the government respond? Was legislation changed or created in response? What effect did this have?

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