This paper will be about an article: http://www.forbes.com/sites/erikkain/2012/04/24/cloud-wars-google-strikes-back-with-google-drive/
Apply Service marketing Concepts and Applications to the article: (customer gap, gap 1-4, blue-printing, strategies, applications) just to name a few.
Use as many sources for marketing concepts and applications as you need and please source the article.
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