Persuasive Message

Send letter to: Marva Smithson, 48211 North Central Place, Detroit, Michigan 48207

You work as a Cruise Specialist for Sunbright Travel Agency.  Your company received an email message from Marva Smithson asking for information about cruises for Summer 2016.  Mrs. Smithson is trying to plan a summer trip in June or July of 2016.  She has never taken a cruise, but is interested in what is available.  Mrs. Smithson is traveling with her 23 year old daughter Marlynn.  The cruise is to celebrate Marlynn’s May graduation from college.

Your goal is to go online and research a possible cruise.  Try (Links to an external site.)Links to an external site. or (Links to an external site.)Links to an external site. or (Links to an external site.)Links to an external site..   Select a cruise in the time frame indicated that could be of interest to Mrs. Smithson and Marlynn.

Write a persuasive message encouraging them to take the cruise you describe.  If cost information is available, feel free to use that information.  If cost information is not available, estimate the cost of the cruise at $3000 to $4000 for the trip.

In addition to mentioning the cost of the cruise, you want to have at least three other key points to use in your persuasive argument.  Try to determine what your audience (Mrs. Smithson and Marlynn) would be interested in. Be sure to follow the persuasive approach in writing your letter.

End the letter with your name and title.

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